To follow on from the previous post,there's probably been posts of this nature before but quite frankly the better informed people are about SEO crooks, the quicker these fraudsters may go away and do something else.
How can you tell when you're talking to an SEO cowboy or cowgirl ?
Guarantees; if you're given guarantees this is a surefire of knowing the person you're talking to is talking nonsense. It's an excellent hook but it isn't possible to guarantee position where search is concerned. Period. So stop believing it and stop asking for it.
Fees; beware of offers that seem too good to be true, it's almost a certainty that they are. if someone tells you they can get you to the top for your target key phrases for £100 per month and these phrases are competitive at all then it's not likely they'll succeed. Achieving top positions for competitive phrases takes time and effort and so if you use an agency, costs.
Their positions; ask them what their own positions are then check them. If they mumble inanely or tell you they're top for the phrases "really good search engine agencies in Manchester" they're probably not very good. Especially if they're based in Ipswich. If they can't do it for themselves, it's unlikely thay can do it for you. And don't be fobbed off with 'we're too busy', 'we don't need to' or any other such nonsense.
Their clients' positions; ask them what they've done for clients then check them. I've personally heard all sorts of rubbish on this one. From people boasting how they achieved a top position for their clients' names to outright lying.
Methods; ask them in general how they propose to achieve higher positions. If they say 'we have a network of sites' or 'auto-submission' or 'cloaking' or 'tricks' chances are they not the agency for you.
This is a far from comprehensive list and I'll return to this later but as with any industry there are the good guys and the bad guys and the bas guys are best avoided.
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment